Air New Zealand was named second favourite long-haul carrier after Singapore Airlines announced at the annual Reader’s Travel Awards. New Zealand take the top spot, beat Cambodia, Chile, Vietnam and Japan.

According to Andy Pietrasik, Travel Editor for guardian.co.uk, New Zealand also scored highly than last year in winning the said category. Moreover, Tourism New Zealand Chief Executive George Hickton said it was important that New Zealand continued to be recognized. Also, Mr Hickton said the award was a positive endorsement by travelers. And Tourism New Zealand Regional Manager UK and Europe Gregg Anderson collected the award and said many of the other award winners expressed renewed optimism for the next 12 months. He also added inquiry levels and bookings continue to improve overall.

In addition, August 2009, New Zealand welcomed 260,000 visitors from the UK, and It was the sixth year in a row that New Zealand ranked in the top five of these awards.

This is also a success of all the people in New Zealand, and it will also bloom the economy of New Zealand.